Category: evergreen

  • Bothism

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    Mark Ritson explained his concept of Bothism from a marketing perspective a couple of years ago. I love his thoughts and I simplify it as, “When offered A or B how can perhaps we do both rather than an accept the binary either or offer?”  My take on the broader subject is that Bothism is…

    Bothism
  • Make sure you have the full view

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    Today’s eureka moment. And who said playing games on your computer was a waste of time? I just made a decision this morning, I had been thinking about it for three days. The decision I made was to remove myself from a project that was irritating, mentally unrewarding and a negative time consumer. After communicating…

    solitaire with a column missing
  • The Importance of Business Valuation

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    Business valuation and why it’s important. For most business owners, their business is their most valuable asset and it can also be their pension. It often represents their life’s work. It’s important…very important. The Importance of Business Valuation I was up in in Luton last year with my son who wanted to buy a car.…

    business valuation and car sales
  • But I don’t know anything about Public Relations

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    This video explains all you need to know. Fellow commuter: The reason I ask – I hear there’s a spot opening up in Public Relations where I work, in United Broadcasting. Gregory Peck: What would it pay? Fellow commuter: Oh, I don’t know. Eight, 10,000, I guess. Something like that. Gregory Peck: Well, I could…

    I don't know anything about Public Relations
  • Cats and designers…do they get on?

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    Do you care about Missy the lost cat? Perhaps you do, perhaps you don’t. Either way, this exchange of messages made me cry with laughter. It starts off: From: Shannon WalkleyDate: Monday 21 June 2010 9.15amTo: David ThorneSubject: Poster HiI opened the screen door yesterday and my cat got out and has been missing since then so I was…

    lost cat
  • Industry Lingo and Communications

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    The email I received was titled: Years 7-12 – RSE Letter And the first paragraph was: As a part of your child’s education at Xxxxxx Xxxxxxx School, we promote personal wellbeing and development through our comprehensive PSMSC programme which in (sic) incorporates both PSHE (Personal, Social, Health and Economic) and SMSC (Spiritual, Moral, Social and…

    email on mobile phone